The problem is getting this transaction data from Pay Pal and properly feeding it into Google Analytics. Step 2: Create Your Payment Buttons and include specific Pay Pal variables in the Payment Button on your product pages.
That’s what this report is going to help you do, if you are using a PHP platform. Click Website Payment Preferences in the Seller Preferences column. Under Auto Return for Website Payments, click the On radio button. For the Return URL, enter the URL on your site that will receive the transaction ID posted by Pay Pal after a customer payment (must be a php page). Under Payment Data Transfer, click the On radio button. These variables, and a lot more, can be passed through to Google Analytics if you set them up properly.
But once you understand the procedure,its really easy.
This tutorial will help you learn how to integrate Paypal with Word Press.
If using a non-supported currency, it converts to USD.
Other Features: There are numerous debug points in the code.
Click "Save."You might be prompted to turn on Auto Return in order to use Payment Data Transfer, or PDT. A confirmation message will appear at the top of the page indicating that you have successfully enabled Payment Data Transfer.
Your identity token will appear within that message, as well as below the PDT On/Off radio buttons.
As you may know, when Ecommerce analytics work you can see things like: When you have data like this, it helps in making decisions about pricing, product lines, shipping, locations to target and much more. Click Website Payment Preferences in the Seller Preferences column. Scroll down to the Payment Data Transfer section of the page to view your PDT identity token.This form (when placed inside a template page code base) will generate a Paypal button inside that specific templates Word Press page.For instance if you have post type named “books”, place the button code inside single post page of the book post type so that the customer can buy each specific book using the Paypal buy now button.In your account, you need to enable Payment Data Transfer. Go to the Pay Pal website and log in to your account.2.Click on the "Profile" sub-tab located at the top of the page.3.